10 Important Facts about Instagram To Know in 2019

10 Important Facts about Instagram

Instagram is a very interesting photo and video-sharing social media networking website. Being a completely visual platform, Instagram has become one of the most used social media sites over a very short period of time. It has a unique and creative nature of allowing people to share their artistic masterpieces on daily basis, thus finding its way into people’s lives even on their busiest days.

Whether they are daily fun moments or most cherishable memories, Instagram allows its users to share them with their family and friends and also keeps them safe. Keeping in mind Instagram’s ever-increasing popularity, below are the 10 most interesting and important facts about the largest social network around the globe.

  1. Instagram was debuted in October 2010.

Instagram was debuted on October 6, 2010, as an iPhone application. Just after two months of its launch, Instagram had one million registered users, being the highest number ever recorded. After seeing the huge success rate, Android version was subsequently released on April 3, 2013, and on the very same day it was downloaded more than one million times in less than 12 hours.

  1. A different initial name before the launch.

Initially, Instagram was named Codename. Shortly before the launch, the name was changed to Instagram which comes from combing ‘instant camera’ and ‘telegram’ in a very unique yet interesting way.

  1. Facebook bought Instagram for $1 billion.

Systorm and Mike Krieger founded Instagram in 2010 in California. It was acquired by Facebook for about 1 billion dollars in 2012. At the time of the deal, there were merely 30 million people registered on the site.


  1. Instagram users account for 30% of all internet users.

Instagram has turned out to be a highly engaged social media network. 32% of all internet users have accounts on Instagram. The young generation is the most engaged one. It is recorded that 59% of the users are between the ages of 18 and 29.

  1. 68% of users on Instagram are female.

Another interesting fact is that a whopping 68% of Instagram users are females while males only account for 32%.

  1. 100 million photos and videos are uploaded on daily basis.

Every day, about 95 to 100 million photos and videos are uploaded on Instagram by its users. The average number of likes that Instagram gets daily is 4.2 billion. This means that users are scrolling through their feeds and hitting the like button more than once daily.

  1. A significant number of Instagrammers have high levels of income.

Instagram has become a platform for generating income. It has been estimated that 56% of users earn about $50,000 per year which is a very handsome amount.

  1. Every other brand has an Instagram account.

Brands and organizations use Instagram as a tool for promoting themselves. 48.8% of brands are already on Instagram and the number is increasing with every passing day. Top brands are very active on the social site and post an average of 4.9 times per week. Many people new products and brands through this platform. If you own a brand, then you can easily buy Instagram followers cheap from tweetnfollow for a business kickstart.

  1. Instagram generates high mobile ad revenue.

In 2017, brought about $4 billion in mobile and ad revenue. The amount is increasing at a very steep rate and is expected to reach a magnificent $10 billion by the end of 2019.

  1. Instagram has shifted to algorithmic feed.

In March 2016, the chronological feed was replaced with algorithmic feed. This helps provide a unique feed for every person based on interests. Understanding the algorithm is a useful tactic for using Instagram for marketing purpose.

Instagram has endless important facts about it that are very surprising and unknown to many of its users. It is these facts that make Instagram the most popular application.

Author: Debra Whitehorn

Debra is student of MBA (Banking and Finance) in Haas School of Business, University of California Berkeley. She loves to blog.